August 5, 2020 | By RGR Marketing Blog

buy Mortgage LeadsTips for Selling in the Age of Social Distancing

Selling is always best when it’s done face-to-face. So, it’s no wonder that the social distancing requirements being enforced by the Covid-19 pandemic have sales professionals scrambling to find alternative ways to keep their sales prospects interested while they’re following their state guidelines and working remotely.

Thankfully, all is not lost. In this guide, you’ll learn some essential tips for how you can take advantage of your remote workspace, so you can continue to nurture your prospects, close sales, and keep your business in operation until the economy is able to bounce back.

Strengthen Your Mortgage Company’s Social Media Presence

If you’re working from home, then you probably have a lighter workload than usual. Why not use your extra time wisely, and start building a stronger presence on social media? Being consistent on your social media platforms keeps your business in front of your prospects’ eyes, and allows you to continue to share important and helpful information with them.

During this time of uncertainty, being a provider of relevant and positive information might be exactly the thing your prospects need, and this helps build trust. Use this time to answer customer questions, resolve issues, and receive valuable feedback that you can use to help improve your business moving forward.

Pick Up the Phone and Call

Before there was an Internet, sales professionals relied on the telephone to keep in contact with their prospects and clients. As intimidating as the thought of cold calling might be, picking up the phone and calling a prospect when they’re following stay-at-home guidelines might be beneficial to both you and your prospect. Remember, you can always send out an email to the prospect beforehand, so the call won’t be quite as “cold.”

When calling a prospect, be sure to inquire about their health and wellness before you bring up business matters. Be considerate and avoid calling during mealtimes, and always ask if now is a good time for them to talk. The simple act of talking to another human being can go a long way to making you both feel a little better, and if a sale is able to be made, all the better.

Can Video Conferencing Work for Mortgage Brokers?

Thanks to technology, you can still have a sit-down, face-to-face meeting with your client using video conferencing software. Before you host a chat, however, you should really get to know the software you’re using to avoid any mistakes or frustrating connection problems.

Be prepared and ready to answer questions and have a means in place to be able to share information with the prospect if necessary. After the call is over, have your next steps already clearly in mind and ready to go.

Facing a Shortage of Mortgage Leads Because of Covid-19? Contact RGR Marketing

The tactics mentioned above will help you stay in contact with your leads while we’re all forced to work remotely, but what can you do if you’re suddenly faced with a shortage of leads during the pandemic? At RGR Marketing, we can provide your company with high-quality mortgage leads to keep your sales team busy while they’re working remotely.

RGR Marketing has over 20 years of experience connecting businesses of all sizes with the leads they need to maintain growth. We provide you with exclusive access to validated leads that have been verified for accuracy. While these are uncertain times, having a steady influx of prospects to pursue and nurture can help keep your employee morale up and improve your sales results until things return to normal.

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