April 13, 2023 | By RGR Marketing Blog

Spring Residential Solar: Why Sales Could Be the Biggest of the Year

Buy Solar LeadsSummer is the season that is most closely associated with solar because summer is not only the sunniest time of the year, but it is also when the sun is positioned at the ideal angle for allowing solar systems to operate at peak performance. So, as one might expect, summer is when most solar installations occur, and it’s when solar installers receive the most calls from prospective buyers.

But what so many residential solar prospects don’t realize is that by the time summer rolls around, most solar installers are already fully booked and by waiting until summer to call, their projects will now be pushed back until fall, if not winter.

It’s for this reason that if you have prospects who want to go solar this year, then getting them to purchase solar in spring is usually the best bet for both you and them. In fact, here are four additional reasons why spring might be the best time for residential sales to occur.

Homeowners Can Get Their Summer Installations Booked Early

During the winter, it can be tough for homeowners to think beyond the cold and damp weather of the moment and start thinking about their solar installations. So, most will put off making their purchase until they start seeing signs of warm, sunny weather. As mentioned earlier, this can often be too late to secure a summer installation.

But if your solar prospects can make their purchase early in the spring, then they can get their projects on the books early. In some cases, possibly even early enough to have their solar systems up and running before summer’s prime time arrives.

Homeowners Can Head Rising Energy Costs Off at the Pass

Every year for the past decade, residential electricity rates have climbed by an average of three percent annually. And the rates usually go up right before summer’s heat hits. So, convincing your prospects to go solar in the spring will help them beat the utility companies to the punch.

Homeowners Can Start Banking Energy Credits Early

Many solar homeowners can earn solar energy credits from their utility providers for any unused solar energy that gets produced by their solar power systems. Utility companies credit these homeowners for their excess solar energy, which gets sent to the national grid, in exchange for credits that can be applied to their utility bills during the hotter summer months.

By purchasing a solar panel system and having it installed in spring, it gives the homeowner a couple of months to build up solar energy credits, so they can have them available for when summer’s heat forces them to use their air conditioners more often.

Homeowners Can Enjoy Summer For What It Is

Summer’s long, hot days are best reserved for relaxing by the pool and having backyard barbeques. But relaxing won’t come easy when there’s a bunch of solar installation techs working on the home. By having their solar systems purchased and installed in spring, homeowners can enjoy summer for what it is without worrying about things that can quickly kill the mood, like busy work crews, noises from power tools, and sky-high energy bills.

Boost Your Spring Solar Sales With Purchased Leads

Spring is the best time to start building up those solar sales. But even seasoned solar installation companies can sometimes use a little help finding quality leads.

RGR Marketing specializes in providing solar installers with exclusive access to high-quality solar leads that can help get your spring sales push going. Our leads are not only well-educated about solar and close to making their purchasing decision, but unlike what you get from other lead generation firms, our leads are validated and scrubbed to remove any dead leads or incomplete or duplicate contact information before you receive them.

If you want to work with better quality leads that can make an impact in your spring sales, put your trust in the lead generation firm that has more than 20 years of experience serving the solar industry. Fill your installation calendar early! Get your leads from RGR Marketing and discover the difference our solar leads can make in your success this year.

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