5 Creative Ways Home Services Professionals Can Stay Connected With Past Clients

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June 28, 2023 | By RGR Marketing Blog

Staying in Touch With Old Home Improvement Clients Can Build Your Business

Staying connected to past clients is one of the most effective and affordable ways for home services professionals to build steady streams of income. After all, homeowners constantly need repairs and replacements that are more involved than what they’re capable of dealing with. By staying connected, your company will be the first one to come to their minds when projects need work.

If you aren’t sure where to start or what the best ways are for keeping your business in your past clients’ minds, then this post is a great place to start. Here are five creative ways to connect with your past clients.

#1: Send Personalized Emails

One of the most proven ways to keep in touch with past clients is to send them emails. But not just any type of email will do. To maintain a strong and genuine connection you will want to send personalized emails.

Personalizing your emails will make your client feel as if you are speaking directly to them, and this builds trust and loyalty. And you can send emails for a variety of reasons, from reminding clients about annual equipment inspections to sharing information with them related to the project you completed for them to simply wishing them a Happy Birthday.

Sending personalized emails up to four times per year can help increase your odds of being their contractor once again for their next home improvement project.

#2: Host a Dumpster Party

Everyone has items in their garage or basements that they want to get rid of but their local waste management company won’t take. So, host a dumpster party and invite your past clients to bring their unwanted items to toss in the dumpster. With the cost of dumpster rentals always on the rise, your clients will appreciate you giving them a free disposal solution for their unwanted goods, and this will do wonders for your reputation.

When hosting a dumpster party, it is recommended to have your clients schedule their arrivals in advance. This will help ensure that each client has enough time to throw out their items and spend some time catching up with you, during which they will discuss their next planned project, if you’re lucky.

#3: Hire a Local Artist

If you want to hold a special place in your clients’ hearts, then here’s an outside-of-the-box way to connect with them: hire a local artist to paint renditions of their homes. Have the artist sign the art and then have each piece framed and matted. Then present the gifts to your clients.

Your clients will love the art so much that they’ll be proud to hang the paintings in their homes, and every time they look at it, they’ll think of you. This can be especially effective if you specialize in exterior home improvements, such as siding, windows, or roof replacements.

#4: Connect on Social Media

One of the best ways to keep up with what’s happening in your clients’ lives is to follow them on social media. You will be able to like and comment on their posts, and whenever they experience a life event, such as having a baby or having a child graduate high school, you can be there to congratulate them. Showing up in their comments is an effective way to stay connected and at the forefront of their minds.

#5: Send an Anniversary Card

If it’s been a year since you completed a project for a client, send them an “Anniversary” card. Ask about the work and how it is holding up. You can also ask for any feedback the client might have that can help you improve your services. Sending an Anniversary card also makes for a great opportunity to open the door for talking about potential future projects the client might be thinking about.

Stay Connected With Past Clients and Purchase Leads to Land New Ones

Getting creative and taking a different approach to connecting with your past clients is an excellent way to help earn their business in the future. But even still, it can be a few years before a past client starts planning their next project. So, to keep your business busy, you should consider purchasing home improvement leads from RGR Marketing.

RGR Marketing has over 20 years of experience helping home improvement contractors build their clientele lists with our high quality leads. Thanks to our decades worth of experience, we understand your business and your customers.

Partnering with RGR Marketing gives you exclusive access to home improvement leads that have been validated and verified for accuracy. This means that you won’t have to worry about wasting time and resources trying to deal with common frustrations like duplicate leads, incorrect data, or incomplete contact information.

Contact RGR Marketing today and get the high-quality home improvement leads that your business needs to maintain constant growth.

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Staying in Touch With Old Home Improvement Clients Can Build Your Business

#1: Send Personalized Emails

#2: Host a Dumpster Party

#3: Hire a Local Artist

#4: Connect on Social Media

#5: Send an Anniversary Card

Stay Connected With Past Clients and Purchase Leads to Land New Ones

Start making more
money today!

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Staying in Touch With Old Home Improvement Clients Can Build Your Business

#1: Send Personalized Emails

#2: Host a Dumpster Party

#3: Hire a Local Artist

#4: Connect on Social Media

#5: Send an Anniversary Card

Stay Connected With Past Clients and Purchase Leads to Land New Ones

Start making more money today!

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