
The Government's Build Back Better Plan and Solar Power
When Joe Biden was elected President of the United States in 2020, he promised that his administration would be committed to taking unprecedented measures to reduce the country’s carbon emissions by introducing new green initiatives and programs. Biden’s landmark Build Back Better plan is designed to fulfill that promise with $555 billion in subsidies being earmarked for green tech.
The problem is that however much enthusiasm the president expressed, the bill is facing obstacles to getting passed. Among the things standing in the way of the bill passing is 50 Republican Senators and a couple of Democrat Senators, one who’s backed by right-leaning donors and the other with known ties to the coal industry.
Despite the bill being stalled, there is hope. In January, President Biden suggested that while the bill may not pass in its entirety now, there is a good chance that a large chunk of it could pass soon with other measures being passed later. So, what does this mean for your 2022 solar sales forecast?
Solar Sales Will Jump Once the Build Back Better Plan Passes
The solar industry stands to be one of the biggest benefactors of the Build Back Better plan because it will increase the investment tax credit (ITC) for solar installations from its current 26 percent rate to 30 percent. This will provide substantially more savings for homeowners and businesses who choose to have solar panels installed.
Previously, the investment tax credits were extended only for a few years at a time, with the amount of the credit lowering annually. With the Build Back Batter plan, the ITC is guaranteed to stay in place for at least 10 years. This will provide the incentive many on the fence prospects are looking for to finally make the commitment to solar. The result will be more sales for solar installers, more jobs created in the solar field, and greater long-term industry stability.
American-Made Solar Products to Increase
Many experts within the solar industry believe the legislation will incentivize domestic solar companies to finally build plants and start manufacturing their own solar equipment right here in the U.S. Previously, most of the solar panels installed in America were manufactured abroad. But once passed, the Build Back Better plan will remove the fear of federal incentives expiring any time soon, a consistent problem that has long kept American companies from wanting to invest in solar manufacturing.
Solar Will Continue to Grow Whether or Not the Build Back Better Plan Passes
There’s no doubt that the Build Back Better plan will provide a tremendous boost to the solar industry, but who knows when or even if the bill will pass any time soon or at all? Luckily for solar installers, solar is such a strong and popular product, that its popularity with Americans continues to grow. As a result, your solar sales forecast for 2022 should remain strong even if Biden’s innovative plan doesn’t pass this year.
Partner with RGR Marketing for the Solar Leads You Need to Make 2022 a Success
When it comes to passing bills, the government moves at a snail’s pace, so you can’t rely on the Build Back Better plan to ensure you have a successful 2022. This year, the quality of your solar leads will be more important than ever. Partnering with a respected provider of solar leads can help you improve your sales forecast.
RGR Marketing has been providing high-quality leads to solar installers for more than 20 years. We specialize in matching our clients with leads that meet their unique target demographics. And, all our leads are verified and scrubbed, so you never have to worry about wasting time and resources on bad or incomplete leads. If you want to boost your sales in 2022, then we can provide you with the leads that will make a difference. Contact us today and let us help you make 2022 a success.
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