February 12, 2019 | By RGR Marketing Blog

Apple Runs On 100% Renewable Energy and Others Are Following

Buy Solar LeadsApple is one of the world’s most innovative companies, so when the brand adopted renewable energy sources, the rest of the world listened. Today, Apple is powered 100% by green energy, and it’s not the only tech giant embracing the future of clean energy. In fact, Google has been running on 100% renewable energy since all the way back in 2017.

As of March 2018, Google was the top global corporate buyer of renewable energy. Amazon was second and Microsoft was third. Apple came in fourth, but it was the only one that relied more on solar than wind.

Apple’s Commitment to Solar Has a Trickle-Down Effect

In the case of Apple, nearly two dozen of its partners and suppliers have also followed suit. Many of the manufacturers that Apple uses for its batteries, lenses, and keyboards have committed to being powered by 100% renewable energy. With Apple only wanting to work with like-minded companies, this is a trend that will continue as more companies compete to work with the tech giant.

What Does This Mean for Coal?

One of the biggest complaints that consumers have had about the world’s tech giants has been the fact that these companies consume a ton of energy to produce their products and maintain their servers and equipment. For decades, most of this energy was provided by coal. Today, with so many purchasing options available, consumers can choose where they spend their hard-earned money. If a customer is environmentally conscious, then this means they may choose to buy from the greenest company they can find.

To prevent such prospective losses, most tech companies started implementing green power solutions, so they could reduce the amount of coal-based energy they used. With this change in buying habits, energy companies had no choice but to change with them. This spurred new policies and better deals with more focus on renewable energy and less on antiquated, dirty resources like coal and natural gas.

The Tech Industry Is Shaping the Future of Renewable Energy

The tech industry is one of the top consumers of energy in the country, so much so that it can shape the market and drive energy providers to offer cleaner energy. Tech companies are insisting that this happen, and changes are occurring.

And it doesn’t stop with tech, either – other industry giants are also turning to solar, wind, and other renewables, as well. Budweiser, GM, and Walmart, each a leader in their respective industries, also have goals to be fully powered by renewable energy in the very near future.

Despite the Trump Administration’s commitment to coal, the coal industry is struggling. Trump’s policies might have removed the environmental regulations once put on coal companies, but it is the marketplace’s demand for green energy that is ultimately driving coal’s losses. As more industry giants embrace and demand solar and other renewable forms of energy, the country will continue to shift from a dependence on antiquated and limited resources to those with unlimited supply, and zero-to-low carbon emissions.

What Does This Mean for Your Solar Installation Business?

If you’re a solar company, this means the industry will be growing faster than ever, especially in the realm of large-scale installations like solar farms. The residential market will also see higher demand for solar, as a result. If you’re interested in purchasing high quality solar leads, contact RGR Marketing today. We can provide you with verified leads that are validated and tailored to your specific demographics and requirements.

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